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Retail Site Selection Optimizer

Empower retailers with interactive maps to analyze demographics, competitors, and traffic for optimal store location decisions.

This professional mapping application enables retailers to visualize and analyze key business data for site selection. Upload demographic datasets, competitor locations, and traffic patterns to generate heatmaps, territory overlays, and proximity analyses. Ideal for retail chains expanding markets, real estate teams evaluating investments, and consultants providing location intelligence. Drive data-driven decisions to maximize revenue and minimize risks in competitive landscapes.
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It addresses site selection challenges by mapping demographics, competitor proximity, and traffic patterns to identify high-potential locations, reducing risks of poor-performing stores and optimizing expansion strategies.

Primarily retail, real estate, and consumer goods sectors, including chain stores, franchise operators, and market analysts seeking data-driven location intelligence.

The application leverages Leaflet.js for interactive mapping and Mapbox for base tiles, ensuring professional-grade visualization and performance.

Users need CSV or GeoJSON files with location data, such as demographic statistics (population, income), competitor addresses, and traffic metrics; API integrations can pull real-time data.

It includes customizable branding, report exports, multi-layer analysis, and integration with CRM/ERP systems for seamless incorporation into business intelligence processes.

Yes, designed for desktop and mobile with responsive layouts and accessibility features like keyboard navigation and screen reader support.

Absolutely, the tool supports API connections for live updates on traffic or market data, enhancing operational decision-making.