Adventure Travel Agency

A color palette that evokes exploration, excitement, and natural beauty. Balancing earthy tones with vibrant accents to inspire adventure and discovery.

#1A5E63 - Deep Teal

Primary color symbolizing trust, stability, and deep waters. Represents the adventure agency's reliability and connection to nature.

RGB: 26, 94, 99

HSL: 184°, 58%, 25%

#4E9B8F - Sea Green

Secondary color representing forests and natural environments. Conveys growth, harmony, and the lush destinations of adventure travel.

RGB: 78, 155, 143

HSL: 170°, 33%, 46%

#F26430 - Adventure Orange

Accent color symbolizing energy, enthusiasm, and excitement. Represents the thrill and joy of adventure, drawing attention to key elements.

RGB: 242, 100, 48

HSL: 16°, 89%, 57%

#EBEBD3 - Natural Cream

Background color providing neutral space with warmth. Represents maps, sandy beaches, and creates a foundation for content while ensuring readability.

RGB: 235, 235, 211

HSL: 60°, 42%, 87%

#083D77 - Deep Explorer Blue

Support color representing night skies and deep waters. Conveys professionalism, wisdom, and the mystery of unexplored territories.

RGB: 8, 61, 119

HSL: 212°, 94%, 25%

Color Usage Recommendations

Primary Applications

  • Deep Teal - Main navigation, headers, and footers
  • Sea Green - Secondary elements, icons, and nature-themed sections
  • Adventure Orange - Call-to-action buttons, highlights, important notifications
  • Natural Cream - Page backgrounds, content areas, and form fields
  • Deep Explorer Blue - Premium offers, evening/night activities, water adventures

Psychology & Brand Alignment

This palette creates a balance between excitement and trust - essential qualities for an adventure travel agency. The earthy greens and blues connect to natural environments, while the vibrant orange stimulates action and decision-making.

Colors are arranged to provide sufficient contrast for accessibility while maintaining a cohesive outdoor adventure theme throughout digital and print materials.

Color Combinations

Primary + Accent

Perfect for header sections and promotional materials

Support + Secondary

Ideal for water and forest adventure packages

CTA

Background + Accent

Effective for call-to-action buttons on light backgrounds